Disney Plans to Minimize Use of Paper
The company's new Paper Sourcing and Use Policy announced Oct. 11 took effect immediately.
The Walt Disney Company announced a new Paper Sourcing and Use Policy on Oct. 11, establishing guidelines for paper used in Disney's business operations, consumer products, and packaging. The company said the policy, announced Oct. 11 and effective immediately, continues its commitment to responsible forest practices and conservation and will be implemented in two phases. The first is focused on paper sourced directly by Disney or on its behalf for use in Disney-branded products and packaging, and the second on paper sourced by the company's independent licensees.
The policy aims to:
- Minimize the consumption of paper
- Eliminate paper products containing irresponsibly harvested fiber, such as fiber from High Conservation Value Areas
- Maximize recycled content and fiber sourced from Forest Stewardship Council-certified forestry operations
The company will report its implementation progress annually. "The paper policy is an example of how Disney conducts business in an environmentally and socially responsible way and demonstrates the company's commitment to creating a lasting, positive impact on ecosystems and communities worldwide," said Dr. Beth Stevens, senior vice president of Disney Corporate Citizenship, Environment and Conservation.
"We commend Disney for adding its significant voice to the growing chorus of companies demonstrating that there's no need to sacrifice endangered forests or animals for the paper we use every day. This policy will have a particularly important impact in Indonesia, the primary place where rainforests are still being cut down for pulp and paper," said Rebecca Tarbotton, executive director of Rainforest Action Network, which worked with Disney on the policy.